About Us

Our Company

 
The Dealer’s Choice is a rep firm with over 15 years of experience helping independent and franchise dealers increase sales and business productivity.
 
The Dealer’s Choice offers scalable solutions from marketing to financing for car, truck, boat, RV and even airplane dealers. Which are all priced aggressively to satisfy the needs of small independents, and can be expanded with a litany of high tech add-ons that allow them to serve the needs of larger franchise dealers. Above all else, The Dealer’s Choice takes pride in its reputation for excellent post-sale support and service.
 

Our Mission

The Dealer’s Choice is a customer-focused company aiming to be the unsurpassed leader in quality, value-added marketing for the automotive dealership industry.
 
Our mission is to provide software solutions that will give our clients the ability to turn their good ideas into effective business practices quickly and efficiently. To achieve this mission we will maintain our focus on what truly matters to our customers with emphasis on relationships, solutions, and value.
 
We take great pride in our personalized technical support and customer service. We believe “The Customer is Always Right,” and we aim to satisfy the needs and demands of each and every client.

Our Values

 

Excellent Service

 
We will provide the highest quality service to our customers, both internally and externally, by treating them as partners, listening to their concerns, understanding their needs, responding promptly and fairly, and living up to our commitments. We will offer our clients the means of achieving greater ongoing control of their businesses through the ability to define and redefine the way they do business as markets, customers, and competitive conditions change. We believe every bit of our success depends upon our clients’ continued satisfaction and success.
 

Quality Products

 
We will continue to invest in and master the technologies vital to our success. We will exceed our clients’ expectations by offering products of the highest level of performance and uncompromising value. We value innovation and will do our utmost to incorporate easy-to-use, innovative features into our products. We will not rest on our current strengths, but strive to expand our product offerings and find new and exciting ways to deliver value to our customers.